Barriers to McDonalds Growth

Barriers to McDonalds Growth Be the best employer for our people in each community around the world. Deliver operational excellence to our customers in each of our restaurants and achieve enduring profitable growth by expanding the brand and leveraging the strengths of the McDonalds system through innovation and technology. Try to fulfill our customer, automatically our profit will improve. Our customers favorite place and way to eat with inspired people who delight each customer with unmatched quality, service, cleanliness and value every time. Objective of McDonalds Most people can find a McDonalds in any metropolitan city anywhere in the world. McDonalds global success can be attributed to company objectives. When consumers are aware of McDonalds objectives, they better understood the value of such a large, global franchise in helping people find employment and in offering a cheap, sustainable product to their consumers. Future goals of McDonalds In the next few years, McDonald aim to advance their balanced, active lifestyle efforts by, continuing to develop new menu offerings that provide their customer with range of choices that correspond to their needs and preferences and fit into a balanced diet, develop more happy meal choices, including new entrà ©e offerings and non-carbonated beverages without added sugar and sticking to their timetable for phasing in their new nutrition information initiative for core packaging items, continuing to assess, listen, learn and evolve their policies and marketing and communication practices so that they can continue their special regard for young people . The first original McDonalds opened up in 1940, a restaurant created by Richard and Maurice McDonald, in San Bernardino, California. The first franchised McDonalds was opened up on April 15, 1955, by Ray Kroc, in Des Plaines, Illinois, the 9th McDonalds overall. Miami entrepreneurs James McLamore and David Edgerton founded Burger King Corporation in 1954. The Challenge With more than 30,000 restaurants in 118 countries -many of them serving menu items that appeal to local tastes and cultural preferences we face a major challenge in gathering, organizing and communicating the nutrition values of foods and beverages servedaround the world every day. We are therefore developing a new global database to maintain detailed information about our offerings. When it comes to the pitfalls of operating a fast-food chain, Burger King (BKC) has experienced them all: falling profits and sales, angry franchise owners, mediocre innovation, growing competition. What happened McDonald had to face with high employee turn over. Some people say McDonalds are entitled to sell junk food in exactly the same way that chocolate or cream cake manufacturers do: if people want to buy it thats their decision. Nutritionists, for example, argue that the type of high fat, low fiber diet promoted by McDonalds is linked to serious diseases such as cancer, heart disease, obesity and diabetes. several parties, including the government have argued that Burger King has contributed to obesity and unhealthy eating behaviors in Western nations by producing products that contain large amounts of salt, fat, trans-fat and calories. Over come Editorial focuses on a series of endeavors launched by McDonalds Corp. designed to reshape the chain into a more contemporary and versatile competitor. Views on the initiatives; Criticisms on the changes; Design of the chains kitchen systems. Burger King has done none of that and is facing a difficult reality in this new world. As consumers demand higher standards, Burger King is going to have to invest billions of dollars in capital over a period of years to get its brand perception to where it needs to be. Task 2 Employee.Mcdonald only hire employees with a good sets of personal skills. Personal skills like Communicate intelligently, Communicate intelligently, Deal with confrontation, Team work,Know when to speak up and many more. McDonald target the employee first, in order to have good sale. McDonald need to analysis the internal employee in order to have good performance. They are two types of employee which are skill employee and unskilled employee. Skill employee has good sets of personal skill whereas unskilled employee needs training from senior employee that works in McDonald. Stakeholder .McDonalds also plans to include in it contributions from a number of campaigning groups and organizations to highlight what it calls some of McDonalds more surprising connections from The Marine Stewardship Council to animal welfare charity Compassion in World Farming. Competitors. The worlds biggest fast-food chain is battling more than the bleak global economy that is curbing appetites for purchases of its hamburgers, salads and smoothies. Restaurant chains like Burger King Worldwide Inc (BKW.N) and Yum Brand Incs (YUM.N) Taco Bell now are challenging McDonalds in the United States with revamped menus, celebrity endorsers and a renewed focus on low-priced food. Burger king competitors with McDonald because it has to do with how they prepare their hamburgers. McDonalds fries their hamburgers while Burger King Flame broils their hamburgers. In one sense, McDonalds doesnt have any real competitors, as they are the largest restaurant chain worldwide. But some of the other restaurant chains large enough to cut into its market share include Burger King Corporation, Subway, Starbucks, Wendys/Arbys Group, and YUM Foods(owners of Taco Bell, Pizza Hut, KFC, Long John Silvers, and AW, among others). Supplier. McDonalds supply chain is unique. Our supply chain model is based on a culture of partnership and collaboration which makes it possible for us to serve consistently safe and high quality food. It is important to us that our suppliers operate sustainable and profitable businesses and benefit from their partnership with McDonalds Australia. It is equally important to us that we source our products in a responsible and ethical manner that contributes to the development of sustainable agriculture and food manufacturing processes. McDonalds Canada works closely with more than 100 leading Canadian suppliers, striving to source quality products and supplies. Together, suppliers, the company and franchisees create new products, help reduce costs and ensure our customers get the same great McDonalds taste in every community across Canada. McDonald invests in Canadas agricultural sector by sourcing quality food products domestically, including the annual purchase of more than $760 mi llion in food and materials from more than 100 suppliers in Canada. McDonald shop where our customers shop our basket is just a bit bigger! McDonalds buys and serves the same wholesome foods our customers use at home, supplied by brand name companies Canadians know and trust. McDonalds suppliers include leading Canadian companies such as Coca-Cola, DANONE, Heinz, McCain, Minute Maid, Mother Parkers, Nestle, Renà ©es, Quaker and Saputo. Customers. Internal Analysis once of the major problems faced by McDonalds and can clearly be seen in Internal Analysis McDonalds Value Chain, is the lack of recruiters and led to a dramatic falloff in the skills of it employees. As we can see on Competitive Advantage Building Blocks, McDonalds is very efficient. An organization is the analysis of strengths and weaknesses, which focus on internal factors that give an organization certain advantages and disadvantages in meeting the needs of its target market. Strengths of McDonalds are successful Advertisement (Im loving it), Great Partnership (Coca Cola), Clean Environment and playgrounds for Kids, Professional Training for employees (Hamburger). External Analysis there is two conditions that are most significant in McDonalds external environment that are: The new trend in which customers are changing fast -food restaurants to healthier ones. The arising competition to achieve growth in this industry. The fast-food industry is very complex and saturated. The key success factors in show that in order to be able to compete there is a need for research and developments, achieve differentiation with your competition, create quality with your products, and be price competitive. Large capital is needed to be able to develop new products in order to differentiate among competitors. The creation of quality is very important because the switching costs majorly in this industry are very low. This explanation is supported in Five forces of competition. Although the environment is very competitive it is very difficult to enter because of the need of capital, the regulation faced by the government, and especially because of the customers loyalty towards other restaurants. Distributors. Radhakrishna Foodland (P) Ltd. [Foodland] is a part of the Radhakrishna Group, which is engaged in food and related service businesses. Also one of the distributor for McDonald. From July 1993, much before McDonalds started its operations in India; sincere efforts were made by Foodland to carefully understand McDonalds operations and requirements for the Indian market. Better facilities and infrastructures were created and new systems were adopted to satisfy McDonalds demands. Finally, all those efforts put in by Foodland culminated into a handshake agreement with McDonalds India, to serve as Distribution Centres for their restaurants in Mumbai. The division has focused all its resources to meet McDonalds expectation of Cold, Clean and On-time Delivery. This in turn, evolved their mission statement, To ensure that all McDonalds restaurants are supplied without interruption, products conforming to acceptable standards at lowest local costs to the system. The Distribution Centre (DC) is responsible for procurement, quality inspection programmed, storage, inventory management, deliveries to the restaurants, data collection, recording and reporting. Value added services like repacking of promotional items are also carried out at the DC. The DC plays a very vital role in maintaining the integrity of the products throughout the entire cold chain the distribution system that ensures the products, which arrive at McDonalds restaurants from suppliers all over India, are absolutely fresh and as per McDonalds Quality Standards. All these operations need to be managed in the most cost- effective manner. The operations and accountings a re totally transparent and are subject to regular audit. Marketing strategies of McDonalds are demographic segmentation, psychographic segmentation and behavioral segmentation. Demographic Segmentation is McDonalds offers different products like Happy Meal which includes a free toy for kids. For families it has made different outlets and meals which are suitable for takeaways and drive-thru. McDonalds has made its environment which is suitable for students of school to hang out with their friends and can get their lunch at McDonalds. Psychographic segmentation is McDonalds has adopted itself according to the convenience and lifestyle of the consumers. Malaysians has different culture people so McDonalds came up with a different and new product line which includes items like McChicken, double beef chicken and etc. They also made McDonalds as a place to relax and even for entertainment. Behavioral segmentation is McDonalds offers occasions like certain familys select McDonalds on various occasion like birthday party, treat to their children, wedding anniversary and etc. Targeting, from the market segments discovered, the most profitable target market segment seems to be the working adults market. The working community segment is considered the largest group of consumer of McDonald compared to children and youth. There are more sensitive to trends and lifestyles in todays culture and in almost everywhere. In addition, working adults has their own income thus able to make their own choice without too much constrain. Hence they have the tendency to determine their eating habits. Also, the McDonald provides fast services thus suit those working adults who are also always on a go and fast moving especially those in the capital cities. Positioning, in order to position itself successfully, McDonalds need to establish criteria that may allow it to differentiate itself from other competitors (Schiffman, et.al, 2008). In the fast food industry, McDonalds has positioned itself as the market leader in the sense of pricing and services. Its 24 hour services in almost all of the outlet nationwide makes them a place to look for food even it is in the middle of a night. However, it is hard for McDonalds to position itself far away from the competitors as others are also following the trend. There have 4 market mixes in McDonalds: Product: McDonalds takes into account cultural factors in serving the Malaysian consumers. The food serve is halal and servers local taste as well. They have wide range choice of menu similar with burger king. Seasonally they serve the prosperity burger for Chinese New Year. McDonalds also serves healthy food but this will effect on the taste and consumers eating experience. Product is the physical product or services offered by the company to its customers. McDonalds include certain aspects of its product such as packaging, desirability, looks etc. Price: McDonalds have more price reduction compared to KFC and Burger King. They offer a very competitive food prices. They have the Value Mc Savers and the Mc Value Meal. KFC do have their value meal called Jom Jimat Everyday and Burger King but in term of their price, McDonald offers the best price for fast Food. However, McDonalds, they offered only during certain period of time there-for rise the question of its availability. McDonald s has certain value pricing and bundling strategies such as happy meal, combo meal, family meal, happy price menu etc to increase overall sales of the product. Place: They are built or open in retail areas like shopping malls due to a trend of all Malaysian who loves to shop in malls. They also open in some rural areas however KFC has more restaurants in the rural area. In some strategic places, McDonalds also opens in several local gas stations such as PETRONAS Mesra. They open an express cafà © that serve some popular products. There are also games for children the one example is Children play games till the time there parents spend quality time in McDonalds. Promotion: McDonalds television advertisement is place on a seasonal basis which they only advertise during festive seasons and movie. Normally, their ads attract children rather than adult consumers. McDonalds in Malaysia primarily focus of it marketing campaign by sending flyers to houses and attach coupon in newspapers. McDonalds also advertise their product using billboard. They place their latest advertisement on McDonalds Mc Value Meal at major roads that indeed attract attention. Task 3 There are a few factors that affect this non-organizational based on microenvironment. Among the factors are Political, environmental, economic, technological, social-culture and legistration. Below is the explanation of each factors. Political factors The international operations of McDonalds are extreme under influence of a policy of the separate state put into practice by each government. For example, there are certain groups in Europe and the United States which demand the acts of governmental power concerning medical values of meal of fast food. They have specified that harmful elements as cholesterol and negative influences as fatness are concerning consumption of products of fast food. On the other hand, the company operates the separate policy and instructions of operations. The certain markets concentrate on various areas of anxiety, such as various area of health, protection of the worker, and environment. All these elements are noticed in the state control of licensing of restaurants in the corresponding states. Economic factors The organizations in the fast food industry arent excused from any disputes and problems. Definitely, they really have the separate problems involving business factors. Branches and privileges of networks of the enterprises of fast service as McDonalds has a tendency to experience difficulty in cases where the economy of the corresponding states is amazed by inflation and changes in exchange rates. Clients hence face a survey stalemate through their separate budgets, whether they should spend more on these foreign networks of the enterprises of fast food. Hence, to these chains, possibly, it is necessary to take out problems of effects of economic environment. Especially, their problem depends on the answer of consumers to these main principles and how it could influence their general sales. In an estimation of operations of the company, food chains as McDonalds tend to import the biggest part of the raw materials to certain territory if there is a delivery lack. Exchange rate fluctu ations will also play an essential role in companys operations. Socio-Cultural factors Articles about the international strategy of McDonalds, apparently, function on several areas to guarantee profitable returns for the organization. To illustrate, the organization changes to the best an establishment of positive thinking from their basic consumers. McDonalds indulges a special variety of consumers with certain types of persons. Also it has been noticed that the company has given the markets, such as the United Kingdom, a choice concerning their lunch requirements. Specified that McDonalds beginnings considerably valued set of meal which offers a reliable degree of quality for the corresponding market where it works. In addition, those who are elderly only below a bracket of thirty five as said are the most frequent consumers of McDonalds privileges. Many-sided character of business is reflected now in sharp value of the information about the existing market. This procedure is essentially identified in area as market research. Information concerning the reference and potential areas of the market would double as a barrier to success of the company if this area of operations neglected. In case of McDonalds they establish good system in determining of requirements of the market. The company uses concept of consumer individuality of a product of behaviour and decisions on purchase to its advantage. Technological factors McDonalds makes a demand for their organizations own products. The key tool of the company for marketing is by means of TV advertisings. There are some requirements that McDonalds is inclined to interest the younger population more. Existence of game stains also toys in the meal offered by the company shows this validity. Other demonstration of such marketing strategy is obvious in advertising they use. They use recovered descriptions of the characters as Grimace and Hamburglar. Other advertising operations employ popular celebrities to promote their products. Similar became endorsees for McDonalds all over the world loving it campaign. Besides, operations of McDonalds have considerably been infused with new technology. Elements as the system of stock and management of the value chain of companys creation consider easy payments for the suppliers and other sellers with which the person supplies in the corresponding agreement on the markets. Technology integration into operations of Mc Donalds tends to increase cost of their products. Basically it is shown in improvements on its chain of creation of value Legal factors/ Legistration There was a current roar against the fast food industry. It has forced McDonalds to apply more close examination on their corporate social responsibility. As a whole it has addressed to requirement of the company to generate its corporate reputation to more positive and the more socially responsible company. The reputation of McDonalds is obviously a huge question. Noticed on companys web site, seems, that they have got steps to take in hand the key social condemnation that they abused them in the last decades. The company gave to their clients the corresponding data in which they need the relation of food essence of their products. It is connected with socio-cultural market signs which they influence. For example, operations in predominantly Muslim countries demand, that their meat corresponded to Halal requirements of the law. In the same regard, those that operate in countries in the European Union should correspond to the existing laws forbidding usage of genetically modified mea t products in their meal. Other legal concepts as tax obligations, employment standards, and requirements to a degree of quality are only a few of important elements on which the company should consider. Otherwise, smooth operations should be difficult to reach. Environmental factor Social responsibility of McDonalds on the state influences to company operations. They involve charges of harm to environment. Among the reasons why they are accused of such requirements, is that the work of substances is not decomposed by microorganisms for their drinks glasses and treasury of expanded polystyrene for meal. Some civil groups in Hong Kong have made actions to make McDonalds privileges in Hong Kong aware of the rather copious use of containers of expanded polystyrene and resulting abusing by environment. Further, has specified that in 1995, McDonalds Hong Kong ran through the expanded polystyrene used by both Australia and the incorporated United States. Task 4 and Task 5 Agriculture -potatoes In 2007, with the share of 19,3%, the EU-27 was the second largest producer of potatoes in the World (China occupying the first place). Despite the relative and absolute decline in production observed over the recent years, which was mainly due to structural transformations of the potato sector in the new member states, potatoes for human consumption belong to the most competitive segments of EU agriculture. The sector shows also a competitive edge in international markets, especially in the sub-sectors of seed potatoes and processed products. Potatoes for human consumption are not covered by the Single Common Market Organization, except for the standard rules on state aids. Since 2008 all the potato areas in the EU can be potentially eligible to receive direct payments. Moreover, potato operators may benefit from the CAP promotion and quality schemes. Business Competitors The competition authorities inform each other of proposed decisions and take on board comments from the other competition authorities. In this way, the ECN allows the competition authorities to pool their experience and identify best practices. It should ensure an efficient division of work and an effective and consistent application of EC competition rules. The EU Commission and competition authorities from EU member states cooperate with each other through the ECN by, informing each other of new cases and envisaged enforcement decisions, coordinating investigations, where necessary, helping each other with investigations, exchanging evidence and other information and discussing various issues of common interest. Climate environment The EUs role: Spreading knowledge on climate change impacts and risks; Providing guidance on best approaches; Coordinating national activities, particularly when impacts cross borders such as in river basins; Adopting legislation and targets; and Providing funding. Employment and social right Health and safety at work is one of the areas where the EU has had the biggest impact with a solid legal framework covering the maximum number of risks with the minimum number of regulations. The Commission also works with the European Agency for Health and Safety at Work and the Conditions to disseminate information, offer guidance and promote healthy working environments particularly in small businesses. Legal basis: encourages improvements in occupational health and safety in all sectors of activity, both public and private, Promotes workers rights to make proposals relating to health and safety, to appeal to the competent authority and to stop work in the event of serious danger, Seeks to adequately protect workers and ensure that they return home in good health at the end of the working day. Statistics: European Statistics on Accidents at Work (ESAW) case-by-case data on occupational accidents with more than 3 days of absence from work and fatal accidents and European Occupat ional Diseases Statistics (EODS) harmonized data on occupational diseases from 2001 onwards, Labor Force Survey ad hoc modules on accidents at work and work-related health problems. Committees: Committees of national experts contribute to developing, implementing and monitoring EU legislation on health and safety at work, Advisory Committee on Safety and Health at Work (ACSH), Scientific Committee on Occupational Exposure Limits (SCOEL) and Senior Labor Inspectors Committee (SLIC). Task 5 Economic Factors: Definitely turbulence in economy also plays vital shift of demands of the market segment. Recent world economy is shaken by the Credit crunch issue, citizen has less disposable income, and there is wild redundancy and less GDP in almost every economy. The major geographic markets of McDonalds are also affected by higher interest rate and inflation. So, cost of doing business has increased and a sale is generally decreased. This has affected also the sales of McDonalds like all other businesses throughout the world. McDonalds has recognized this issue reduced their menu to a reasonable prices and also offering a wide range of foods. Environmental factors: Green issues, renewing energy sources, recycling of rubbish or waste disposal all are a matter of concern. But these are less of significance for McDonald for the moment. Environment is the biggest challenge due to its commitment towards the environment; it has adopted Rain Forest Policy. This states its assurance for beef purchasing practices that do not cause tropical de-forestation by any means. It fully aware of the fact that enormous utilization of the natural resources can imbalance the eco system. That is why, it is recycling vegetable oil, grease etc. by converting them as fuel for their diesel trucks. Demographic factor The worlds age is changing. In some areas, mostly in developed countries such as the United States, Japan and many in Western Europe, the median age of the population is growing older, due to slowing birth rates and longer life expectancy. In the newer, emerging countries, such as those in Asia or Africa, the median age is getting younger mostly due to higher birth rates. These different trends require different marketing approaches. McDonalds caters to both segments of the population, domestically and globally by targeting each segment individually. It is not unusual to see television commercials showcasing older generations enjoying a McDonalds meal. A viewer is just as likely to see another commercial aimed at the younger generation, characterized by progressive music or urban attractions. In McDonalds stores, customers will see Happy Meals complete with an advertisement for the latest Hollywood action movie as well as coffee offered to senior citizens for 49 cents. Technological factor: Till now, the market trend does not reveal high impact on fast food restaurant for technologies. However, the general equipments, temperature regulators, control devices, point-of-sales(POS) systems, inventory management, financial information and communications are all linked to different technologies. Any improvement of integrating better technologies for better purposes will give an edge of operations and can also help it better marketing strategies. For example, recently McDonald has installed facility for free access to internet at their restaurants through Wi-Fi systems. This has increased the value of brand market positioning.

Leading Strategic Program Management Essay

Some people might say a good leaders is born that way. It is true that some individuals have a natural instinct to lead people, but they also have tools to help them in their success. In watching the movie Twelve O’clock High we see different types of leadership. Why is Colonel Keith Davenport’s leadership ineffective in comparison to General Frank Savage’s leadership? With all the men of the 918th Bomb Group loyal to Colonel Davenport, what steps does Gen Savage take to not only win their loyalty but make them an effective team? While working on a project is a lot different than fighting a war, we see how good leadership techniques, trust, good communication, developing leaders, and instilling a sense of pride can turn around the poorest of teams. If you have an ineffective leader, chances are the team will be ineffective. There were many deficiencies in Colonel Davenport’s leadership style. Colonel Davenport was more focused on each individual in his group than he was on the mission at hand. He had the loyalty of his men but failed to lead them. When one of his men failed to accomplish their mission or messed up, Colonel Davenport assumed responsibility and failed to discipline them. When Colonel Davenport received orders to push his men to the maximum potential, he wouldn’t, for fear of burning them out. While Colonel Davenport could not see his deficiencies in his leadership, it could be seen by the commanding General of the VIII Bomber Command, Eighth Air Force. General Pritchard brought Brigadier General Frank Savage in to see if he could fix not only the leadership problem but the productivity of the men in the 918th Bomb Group. When Brigadier Frank Savage arrived at the 918th Bomb Group he went right to work. One of the first items on his agenda was restoring the military standards that had become very laidback. We see this in a couple of scenes. He reprimands the gate guard for not checking his identification card upon entering the base. When he walks into his new office he catches Sergeant Mclllheny typing without his uniform top on. Brigadier General Savage immediately reduces him in rank and tells him why. Word soon travels around the base that they must adhere to the military standards and rules. Once Brigadier General Savage has made it clear that he will restore accountability and standards he calls a meeting to set his expectations clear. In this meeting Brigadier General Savage lets everyone know that they have a job to do and they need to stop feeling sorry for themselves. He tells everyone that from this point on they will be held accountable for their mistakes. Brigadier General Savage then informs everyone that since they are performing poorly, they will practice over and over again until they get it right. This infuriates the pilots and they immediately put in for a transfer. Once Brigadier General Savage has made his expectations clear, he begins gathering support from others. Major Stovall is the group Adjutant who works directly for Brigadier General Savage. Brigadier General Savage begins asking Major Stovall’s opinions on individuals in the unit. He takes the advice given to him by Major Stovall. Major Stovall begins to see that Brigadier General Savage is a great leader and he has a plan to get the 918th Bomb Group back on track. Major Stovall becomes a loyal hard working member of the 918th Bomb Group. He can see that Brigadier General Savage is committed to his job. A trust is built between the two men. â€Å"Trust is at the core of all meaningful relationships. Without trust there can be no giving, no bonding, no risk-taking† (Berkun, 2008, p. 242). He then begins to talk to the other men and gather support and trust for Brigadier General Savage. The next item on Brigadier General Savage’s agenda is to develop leaders in the 918th Bomb Group. When Brigadier General Savage is reviewing everyone’s personnel records he  notices that the second in charge is underperforming. Lt Colonel Ben Gately is immediately fired from his position and place in charge of a plane full of underachievers. He informs Lt Colonel Gately that he will receive every lazy nonperforming person who comes into the 918th Bomb Group. If Lt Colonel Gately wants to survive he needs to step up to the plate and become a good leader. The plane that Lt Colonel Gately is in charge of is called the Leper Colony. By doing this, Brigadier General Savage is giving Lt Colonel Gately a way to prove his leadership. This method of leadership works very well on Lt Colonel Gately, because he begins to perform exceptionally well. Lt Colonel Gately even flies with an injured spine. Brigadier General Savage can see the 918th Bomb Group is turning around into an effective unit. He then sets out to develop a sense of pride in the group. Savage praises them for their performance and what they have achieved as a group. He begins promoting excellence in everything they do. On days where there is no mission they practice to get it perfect. Individuals who show outstanding performance in the Leper Colony get promoted out and those who make mistakes move to the Leper Colony. Results from all their hard team work began to pay off. When the 918th Bomb Group goes on a dangerous mission they return with everyone. The whole unit is put in for a commendation. While Savage has turned the unit around he still has trouble communicating to his people. Communication is a major part of being an effective leader. While Savage has begun communicating very well with Major Stovall, he still had trouble communicating with his pilots and ground crew. Only when he finally sits down and communicates with a young pilot named Bishop, do the other pilots removed their request to be transferred to another unit. Savage was trying to keep his distance from his pilots. He felt that not becoming emotionally involved with his pilots would help create a barrier. Savage cared about every single person in his unit, but he kept his emotions inside which was the cause of his breakdown. Looking at a project manager or leader of a company, it is easy to see why you would want someone like Brigadier General Savage in charge. He arrived  at the 918th Bomb Group with a clear and direct sense of responsibility. He knew what he had to do and he knew it was not going to be a popularity contest. While Brigadier General Savage had trouble communicating to everyone, he understood his people, their motivations, and the emotions they were feeling. It is important when you are in charge of a project to know the people you will be working with. There needs to be trust between you and your employees. As the project manager when you say you will do something, you must ensure you follow through. Brigadier General Savage demanded that the members of the 918th Bomb Group give him loyalty, respect, integrity, and selfless service. He in turn not only gave the same right back, he gave them leadership, direction, and a sense of self-worth. By the time Brigadier General Savage left the 918th Bomb Group, they were able to continue their mission under any good leader who took over. As a leader, you have to take responsibility for the decisions you make. You must inspire your people and establish teamwork. Sometimes being a leader is not an easy job, but with the right set of tools you can be an effective leader. â€Å"Where there is no guidance the people fall, but in the abundance of counselors there is a victory† (Proverbs 11: 14). Reference Berkun, S. (2008). Making Things Happen. Sebastopol, CA: O’Reilly Media, Inc. New International Version. (1970). Thomas Nelson Inc.

U.S. Legislative Compromises Over Slavery, 1820-1854

African American Education during and after Segregation...

Introduction African American Education During and After Segregation Education has always been valued in the African American community. During slavery freed slaves and those held captive, organized to educate themselves. After emancipation the value of education became even more important to ex-slaves, as it was their emblem of freedom and a means to full participation in American Society (Newby Tyack, 1971). During this time many schools for African Americans were both founded and maintained by African Americans. African Americans continued to provide education throughout their own communities well into the 1930’s (Green, McIntosh, Cook-Morales, Robinson-Zanartu, 2005). The atmosphere of these schools resembled a family. The†¦show more content†¦What the Brown decision provided was a means to challenge the meaning of, â€Å"separate but equal†, as it applied to public schooling opportunities for students with disabilities (Blanchett, Mumford, Beachum, 2005). Before and after Brown, students with disabilities were not necessarily educated in public schools as there were no laws that mandated this. For the most part disabled students were educated in facilities that were separate from the â€Å"regular† school setting. Furthermore, advocates of special education used the Brown decision to initiate challenges to the existing segregated educational system in the form of well-known court cases. The rulings from these cases declared that it was unconstitutional to have separate schools for students with disabilities. The Elementary and Secondary Education Act (ESEA) of 1965 was the first major federal effort to subsidize direct services to selected populations in public elementary and secondary schools, and it remains the primary vehicle for federal support of public schools today (Martin, Martin Termin, 1996). The Education for All Handicapped Children Act, (1975), The Education for All Handicapped Children Act, now known as the Individuals withShow MoreRelatedThe Civil Right Movement Of The United States1712 Words   |  7 PagesThroughout late childhood, education touches upon the subject of segregation, a separation between whites and blacks during mid-20th century America, and children across the country learn the harsh reality of our nation’s history. Modern culture produces media to recreate these events in movies such as The Help, and Driving Miss Daisy. Although much of the media related segregation with the 1950’s and 1960’s, these decades were only a climax of the protests and civil movements during the time period. NotRead MoreEnding Public School Segregation: The Brown vs Board of Education Trial940 Words   |  4 Pagesvs Board of Education Brown vs Board of Education was a trail to end public school segregation, but the ruling of the trail was not enforced. 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America has, since the coining of the term, proven that it was an artificial label with little resemblance to the truth. Throughout history a great deal of white Americans practiced seclusion, segregation, and alienation of rights for non Anglo-Saxon peoples. Perhaps none have suffered more than the African Americans at the hand of Anglo-Saxon Americans. In his South Carolina

The Debate Over Banning Smoking in Public Places Essay

The Debate Over Banning Smoking in Public Places In my opinion I think smoking should banned from public places. My reasons for this are; People who smoke should be considerate of that fact that not only are they damaging their own existing health but also they are harming the others around them who are only breathing in the tobacco smoke. During the past ten years of tests, experiments etc. on the effect of smoking both directly and passive, there is now enough scientific evidence to prove that exposure to second-hand smoke both harms health, and worsens existing health problems and at least one thousand people are estimated to die each year in the UK as the result of exposure to other†¦show more content†¦Out of the 4,000 chemicals there are in the smoke these three have a very large affect on the body. The tar is what coats the lining of the lungs making them less able to take in oxygen; it also contains carcinogens, which is the fundamental cause of cancer. The Carbon Monoxide is a poisoness gas that joins up with the red blood cells making them incapable of transporting oxygen around the body. And lastly the Nicotine is the addictive drug which raises the heart beat, narrows the arteries causing high blood pressure, which in most cases leads to heart disease. Already these three chemicals have a vast a ffect on the health of any person. So if people do smoke and have to then why should those that dont smoke have to be affected as well by these toxic chemicals? Smokers arent always aware of what damage they are doing both to themselves and the others around them. Is it fair to bring up children around in a smoking environment? Well in some cases this is inevitable. Parents who smoke may be strongly addicted and may have tried giving up already, might not be able to help bringing their children up in a smoke filled environment, however it is extremely unfair that a young person who is healthy and very able at sport for example should be affected by having to breathe in their parents cigarette smoke, and risk theShow MoreRelatedShould Smoking Be Public Places?912 Words   |  4 PagesThe Debate about Smoking in Public Places Smoking cigarettes has been around for over two thousand years and is a debatable issue in the United States. The issue with public smoking is the controversy between banning it and not banning it. Many non-smokers view it as a harmful bad habit, while users view it as a choice that they are free to make. Opponents of banning smoking in public places feel that it is a choice and that it will take away their free will. â€Å"They argue that people should haveRead MoreThe Main Influence Of Government And The Idea Of Democracy1530 Words   |  7 Pagesservice to the common people and maintains order in society. Politics is the main influence in the decision making the public policies by the government. The Greeks were the first to formally introduce the theory of government and the idea of democracy. The Democratic Debate starts with the Founding Fathers pondering about the system of government. The Democratic Debate is the clash of ideas between elite democracy: a group of elites running the a small government versus popular democracy:Read MoreEssay on Arguments For and Against a Smoking Ban1426 Words   |  6 Pagescountries put age restrictions on its use, over a billion adults smoke tobacco legally every day, and supplying this demand is big business. As well as having serious health consequences for smokers themselves, the pollution of other peoples atmospheres with cigarette smoke also makes this an environmental issue. Attitudes have changed rapidly over the past twenty years. In the developed world, public opinion has shifted against smoking. By the 1990s, the sheer weight of Read MoreThe Debate of Banning Smoking in Public Places Essays718 Words   |  3 PagesThe Debate of Banning Smoking in Public Places â€Å"There is no difference between a smoker and a suicide, only that one takes longer to kill themselves than the other†. Everyone has their rights, and if you want to smoke or not should be your choice because you are doing the damage to your own body. 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CS Southwest Free Essays

How has the original strategy been altered in recent years? How, if at all, have these changes affected Southwest’s key success factors? Southwest added longer routes to its flights and its fun employees outweighed other service factors. Aside from more flights to more distant locations, there were many opportunities to add shorter flights to schedules connecting existing stations in the network. Expanding to Baltimore was a cautious move that proved fruitful. We will write a custom essay sample on CS Southwest or any similar topic only for you Order Now The airline did not lose its â€Å"LUVS’ culture by operating there. Thus, the Southwest culture as brought to the East Coast. They later expanded northeastward successfully. Other than the afore-mentioned changes, Southwest also agreed to code share with another airline, changed the boarding process and introduced new fares, products, services and policies. All of these changes helped propel the airline even higher than its competitors. 3 What kinds of things over which Southwest’s leadership has some control could go wrong? What should be done to make sure they don’t happen? Decisions to institute service in an airport leading could go wrong. Since there as a risk of traffic delays at Philadelphia, Southwest’s leadership should have made better evaluations. Ample careful planning and consultation should have been made prior to major decisions such as this. 4 Based on your response to question 3, what further changes, if any, need to be made by Southwest’s leadership in the face of competitive moves and general economic conditions? How to cite CS Southwest, Papers

Impact of Globalization and Sustainability on Understanding of Strateg

Question: Write about theImpact of Globalization and Sustainability on Understanding of Strategy. Answer: Business strategy is a term which depicts the unique ideas and steps which the business plans for being the best in the industry. The strategy can also be known as a pattern of decisions taken by the business. Business strategies are made so that the business can make maximum profits and significant position in the industry (Agrawal, 2016). Business strategy has three main elements which impact its effectiveness. These elements are Globalisation, Innovation and Sustainability. These elements have evolved in recent decades. These are newer terminologies which are not even considered by many of the business firms but these elements play a huge role in the success or failure of business strategies. It is seen that most of the business firms were only concentrated on fulfilling the needs and demands of the local markets and the competitors. They had no idea of going global and serving the international markets earlier. Exports were done by some of the businesses only when there was a demand for particular product in some other country (Muciimi Ngumo, 2014). Exports were also popular in few countries like the Unites States and many other countries were not also aware of the term and concept. But after the year 1990, the whole scenario changed and Globalisation came into the whole picture. It is believed that the Internet has acted as a catalyst for the growth of Globalisation. In the present, the growth of business without globalisation keeping in mind is not possible. The rise in technology and innovation has aided globalisation and even the smallest companies are not able to manage their businesses now without the concept of globalisation (Pisano, 2015). Innovation is another element which refers to the birth of something new. It can be new products and services, new business processes, new business models and new changes in the existing products and services. Innovation is necessary to fulfil the ever changing demands and needs of the customers. It is necessary so that the companies can meet the competition in the industry. Every company has to focus on innovation so that it could foster sustainability in the organisation (Hajar, 2015). Sustainability can be defined as maintenance of resources or growth at a certain level without compromising with anything else. In the case of business, sustainability has to be maintained by managing an optimum level of profits or losses or by managing its social responsibility and environmental responsibility. Social and environmental responsibility is the elements which can provide success to the business in the long term (Kohl, 2013). When the business is socially responsible, it means that it is able to keep its employees more engaged with the job and they work in collaboration. It also means that empowered and engaged employees are able to make the firm more innovative and its image will improve in the market. The customers of these firms are also highly engaged. An environmentally responsible firm takes care that no activity of the business is providing harm to the environment (Nyakoa, 2013). How Globalisation, Innovation and Sustainability Affects Business Strategies The business is affected by globalisation which means the exchange of ideas, products, labour, culture, etc. between the countries. The strategies of the business are affected by globalisation because the businesses get more exposure, cheap labour and capability to become more competitive (Ahlstrom, 2010). The structure of management needs to be changed. It has to train its staff for wider business goals. The technological innovation has to be updated and the business has to invest more in technology. This ensures that the business will get an advantage over its competitors. Globalisation has enabled businesses to expand their operations worldwide which provided more value to the business (Wheelen Hunger, 2012). The businesses are now able to procure cheaper labour and material which helps in the reduction of overall costs. For e.g. the companies in the USA hire cheap labour from China where labour is in abundant. This helps in reducing the manufacturing costs and the companies can invest this amount in the development of technology rather than wasting it. This also helped economies to grow significantly. The companies use innovation to increase their competitiveness and to sustain themselves in the markets. Innovation is a strategic process and innovation is always adopted to meet the objectives of the business. Innovation is an integral part of the business strategies because without innovation it is not possible to form strategies for business in the future. Innovations help the companies in delivering what the customers desire from them. In the present business environment, innovation can only encourage and support the business and its growth (Ahlstrom, 2010). Sustainability helps in understanding what should be the main objective of designing strategies of the business. It is seen that the companies ignore the sustainability practices and they do not consider long-term commitments towards society and planet. But the term sustainability used for building future strategies of business help it in maintaining its commitments and in maintaining corporate ethics, citizenship, governance and care of society and planet. It increases the credibility and trust of the public for the brand and also generates empowerment within the employees (Wheelen Hunger, 2012). Globalisation, Innovation and sustainability assist the business in seeking opportunities and in addressing the social and environmental issues. It also helps in the reduction in costs which lead to better strategy development for the business. The successful strategies will result in more productivity and profits for the business. It is like a key partnership between these elements and the business strategy which makes an organisation insightful and forward thinking. It helps the business in becoming the leader and capturing the most of the market (Nyakoa, 2013). Every business needs innovation to move ahead in the market. In the world of globalisation, it is a challenge for the business to convert its ideas and knowledge into the improved products and services. Without innovation and a concept of sustainability in the business, there would be no chances of improvement in the business strategies which would lead to the death of business in the market. That is why, globalisation, inn ovation and sustainability and all interconnected and affect the understanding of business strategies. References Agrawal, H O (2016). An Approach to Business Strategy.Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector, 154-182. Ahlstrom, D (2010). Innovation and Growth: How Business Contributes to Society. Academy of Management Perspectives. Hajar, I (2015). The Effect of Business Strategy on Innovation and Firm Performance in the Small Industrial Sector. The International Journal of Engineering And Science. Volume 4. Issue 2. Kohl, K (2013). How Sustainability Strategy Impacts Your Corporate Brand and Ranking as an Employer of Choice. Sustainable brands. Muciimi, E N Ngumo, E M (2014). Implications of Globalization for International Business Strategy: A Multi-Sectoral Approach. International Journal of Science and Research. Volume 3 Issue 4. Nyakoa, O M (2013). The effect of Globalisation on Strategic management at Ernst Young. School of Business, University of Nairobi. Pisano, G P (2015). You need an Innovation Strategy. Harvard Business Review. Wheelen, T L Hunger, J D (2012). Strategic Management and Business Policy Toward Global sustainability. 13th ed. Pearson.